![]() You’re up against famous and big names such as Cala and Tartine Manufactory. It’s a new one and you want to it to make a name for itself online. Perfect for Competitive NichesĪs mentioned, long-tail keywords are less competitive because they are more specific.įor instance, you own a restaurant in San Francisco. So, if your site is optimized for said key phrase, you got yourself a customer! 3. And by the looks of it, he’s looking for a store where he can buy the product! ![]() So, your keywords, in this case, should be something like:įrom this search phrase, you can tell he already knows what he wants. What you need to do is optimize your site for those specific long-tail keywords.įor example, you want to target new lifestyle bloggers in California. If you want to target specific people, it should come easy. They come with more relevant keywords, and therefore, are more descriptive. The better you are at describing, the better the results get. And as you talk to him, you get down to the details and use the most specific words. Better Targeted Trafficįor an artist to sketch a picture of what you have in mind, you give him a description. ![]() It received 142,149 visitors because of long-tail keywords!īut, the benefits of long-tail keywords do not end there. With HitTail on its side, it bathed in success! Its secret, of course, is the use of long-tail keywords. WPBeginner researched for the best long-tail keywords to optimize their site.Īfter two months, their site increased its organic traffic by 20%. So, if you don’t want to miss out on the massive group of web searches, you know what to do. ![]() As if the explanation above shouldn’t be reason enough.ĭid you also know that long-tail keywords are behind 70% of all web searches? There are other reasons why you should optimize for long-tail keywords. Therefore, long-tail keywords are the better option.īenefits of Long-tail Keywords (and Why You Should Use Them) So imagine if you rank on top of organic search, you can generate almost 30% of clicks to your site! Therefore, ranking on top of organic search for long-tail keywords is much easier due to lower competition.Īccording to Advanced Web Ranking, the first three positions on organic search generate 29.48%, 14.69%, and 10.15% click-through rates on desktop, respectively. All you need to worry about are pages talking about the games exclusive to iOs. Therefore, you don’t have to compete with other pages covering different systems. Instead of optimizing for the best FPS games in general, “best fps games for ios” lets you focus your energies on a specific gaming platform. This reason is what makes long-tail keywords more valuable! You’ll have to go up against pages that discuss the best FPS games for PS4, XBox, Nintendo Switch, Android, and more. This makes optimizing your content for short-tail keywords very difficult. If users search for this phrase, they will get pages about the best FPS games from all gaming systems. However, don’t write off long-tail just yet! It also has a higher search volume than its counterpart in general. Unlike long-tail keywords, this type is much broader. “ Best fps games” counts as a short-tail keyword. Short-tail keywords have less than three words in their search phrase. Without giving much away, their biggest advantage is their more specific nature compared to other keyword types.Ī Quick Comparison Between Long-tail and Short-tail Keywords You will see later on the value of optimizing your site using this type of keywords. “Best fps games for ios” is an example of a long-tail keyword. Long-tail keywords are keyword phrases that contain four or more words. Benefits of Long-tail Keywords (and Why You Should Use Them) A Quick Comparison Between Long-tail and Short-tail Keywords Comprehensive Guide To Long-tail Keywords
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